Minding Your Own Business: Library services for businesses and entrepreneurs

Libraries are often great at meeting the individual needs of their patrons, both inside the library and out. But, how well are we serving the businesses in our communities? Come join us for a discussion on the different ways libraries can serve the businesses and entrepreneurs who live and work on our communities. Learn and share ideas about making your library the go-to resource for business people in your community.

Resources:

Successful Business Program Ideas

  • Offer QuickBooks Classes
  • Local bankers offering quarterly financial literacy programs at the library
  • Partnered with SCORE/SBA to do quarterly business programs

Challenges

  • Lack of flexibility with city or other website
  • Demand on staff time (outreach vs. desk time)

Marketing Business Resources

  • Word of Mouth
  • Flyers
  • Inviting community stakeholders
  • Press releases
  • Social Media
  • Community Calendars
  • Local Chamber of Commerce
  • Local Newspaper
  • Radio

About Terry Zarsky

Terry Zarsky has been the Business Services Librarian for the Pikes Peak Library District for 28 years. In this role she assists the people in the community who are seeking to start a business of their own or grow the business they own or work for. She provides business information regarding formation, industry outlook, marketing, demographics, financials, advertising and other topics pertinent to running a business.

Terry has served on the Board for the Southern Colorado Women’s Chamber of Commerce, and Colorado Springs All Breed Rescue. She currently serves on the Board of the Southern Colorado Women’s Chamber of Commerce Foundation. She has served in many capacities on many business groups over the last 25 years, including the Small Business Advisory Group, the International Trade Office, and Quality of Life Indicators publication. She currently volunteers as a foster parent and as the Adoptions Director for All Breed Rescue and Training.

Terry teaches classes on finding a job and starting or growing a business. She has written reviews of new business materials for the Gazette in the past. Terry works closely with many business organizations in Colorado Springs including the Southern Colorado Women’s Chamber of Commerce, the Southern Colorado Women’s Chamber of Commerce Foundation, SCORE, Small Business Development Center, Pikes Peak Workforce Center, Regional Entrepreneurial Alliance, and the Black Chamber of Commerce among others.

She does speaking engagements for many groups in the business community and also is a panelist for TAP (the USAFA Transition Assistance Program); and is a session presenter for both The Small Business Development Center’s NxLevel class and SCORE’s SmartStart workshops. She presents specialized research programs local colleges. She also meets one on one with people who need personalized assistance from these outreach opportunities.