Count Your Impact: Getting Started with Outcome-Based Evaluation

Your library offers a lot of great programs, resources, and services, but how can you determine what effects these have on your users?

In this session, you’ll learn practical tips for getting started with outcome-based evaluation. You will gain a deeper understanding of what outcomes are, how to measure them (including an overview of several free and/or low-cost outcome survey tools), and how outcome-based evaluation results can be used for strategic decision-making and demonstrating the impact of your library.

Come prepared with your questions and ideas to share!

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About Linda Hofschire

Linda Hofschire is the Director of the Colorado State Library’s Library Research Service. She has more than 15 years of experience working in social science research and evaluation. At LRS, she manages a variety of research and evaluation projects such as a biennial study of U.S. public library websites and social media, and outcome-based evaluations of state library programs. She also serves as the chair of ALA’s Committee on Research and Statistics. She has an MA and PhD in Mass Media from Michigan State University, where she received extensive training in research methods and statistics, and an MLIS from the University of Illinois. She is passionate about making data accessible and meaningful to users.