11/29/2017 Speaking Finance: Creating a Value-Oriented Marketing Plan for Your Library

  • With Miranda Doran-Myers
  • When 11/29/2017 at 12:00p - 1:00p, Mountain Time

A powerful story about a child discovering a love of reading and lifelong learning will likely endear many people in your community to the library. However, it may leave those who are more concerned with tax dollars and the financial bottom line unmoved.

One of the keys to successful marketing is learning to speak the language of certain groups and creating a targeted marketing plan based on what those groups need from the library. Join us as we practice “speaking finance” in order to market libraries from a financial standpoint, argue for the economic benefit of public libraries, and demonstrate the investment opportunity that exists within our libraries.

We will share tools and marketing strategies designed to help even the most financially illiterate among us make a persuasive case for the continued funding of public libraries using hard, tangible numbers.


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12/04/2017 Promising Practices: Collaboration, It CAN Be Learned: A Recipe for Success

  • With Becky Russell and Tara Laughlin
  • When 12/04/2017 at 3:45 PM - 4:45 PM, Mountain Time

Join us for a new brand of CSL in Session…Promising Practices!

We want to ensure that our student learners are effective collaborators who can thrive in today’s work force. And yet, how many of us adult learners have received guidance or training in collaborating effectively? What are the key ingredients of exemplary collaboration? And, how can we grow and provide guidance for others in this skill? Attend our webinar Collaboration, It CAN Be Learned: A Recipe for Success on Dec. 4th from 3:45 p.m. to 4:45 p.m.

Join co-presenters Becky Russell and Tara Laughlin in identifying behaviors of effective collaboration, and strategize ways to work with different learner styles who are at varying levels on the collaboration continuum. Walk away with ideas for more intentional and  successful collaborative experiences with your staff and students.

No pre-registration necessary. Space is limited to the first 100 participants!”

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